None Said "Intent to Purchase" - Really?

Found this chart on eMarketer today and it jumped out at me that marketing professionals don't see driving the top-line as one objective of social media marketing [Dell anyone?].  Then I looked at the fine print - survey was issued in 2007 and published in February 2008.

Given all that's changed in the last year don't you think this chart is an anachronism?  Seems odd to include the chart in an article in March 2009.

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