GE Plug Into The Smart Grid: Digital Hologram

Thanks to my colleague @johnstauffer and the rest of the Ogilvy PR 360 Digital Influence team for showing me one of the most mind-blowing things ever - an interactive digital hologram courtesy of GE and their ecoimagination initiative. 

It's hard to explain, so just click the links below.  You might think it's some kind of trickery, but I did it myself last night and it is 100% real. 

Was throwing around ideas with people about how to use this as a marketing tool ... Can you imagine debuting a music video or new television show this way?

Watch it, then go here.  Have your webcam and printer all ready to go.  Mind-blowing.

Finally, here's a link to some information on the source code.