To follow up on a recent post [click here] about the rising sentiment in the marketing community that it's time to stop talking about marketing and actually start doing it, I wanted to point out this quote from Dan Germain of Innocent Drinks:
So in 2007 we will be making more stuff,writing more stuff, posting more stuff and filming more stuff. Some of it will be rubbish and some of it might work. And seeing as we don't know which bits will work until we've done them, I guess we'd better get cracking.
As The King might say ... a little less conversation, a little more action