Gordon Ramsay

070402_r16061_p233_2 Entertaining read in The New Yorker about chef Gordon Ramsay.  Article can be found here.  Ramsay is the perfect ying to the saccharine yang of the current Food Network stars [Giada, Ray, Emeril, etc.].  A ruthlessly shrewd and savvy marketer -- Ramsay could school MBA students on the finer points of strategy, positioning and branding.  But he would be nothing without his talent in the kitchen. 

Image is surely important but true talent is the root of success [editor's note:  To draw a parallel to the music business ... there's a reason why Justin Timberlake, Pink and Avril Lavigne have found sustained success while many of their contemporaries have faded into obscurity].